You want your digital outdoor sign in Rochester, PA to be seen, understood, and remembered. Here are a few tips to maximize the visibility and legibility of your sign.
The placement of the digital outdoor sign in Rochester, PA is important. It should be put in a place where as many people as possible can see it. Think of people who drive by and walk by your storefront. Make sure the area is free of obstructions, like trees.
Choose the right colors. You want a high color contrast and plenty of white space to improve the visibility of your sign. Also, consider your branding when choosing the colors. You want your branding to be as consistent as possible.
The message on your sign should be concise. Most people who pass your storefront will only see your sign for one or two seconds. Since most adults can only per second, it would be beneficial to keep it short. Try to include a message that is memorable, humorous, or involves a play on words to attract more attention.
It is also beneficial to choose durable and long-lasting signage material. Few things look as unprofessional as a sign that looks weathered or tattered.
Create a sense of urgency if possible. This is especially beneficial when advertising sales that you will hold in your store.
Learn how Smart Signs not only creates durable and professional outdoor signs but how they educate their customers on how to choose the right displays and operate them when you visit this website https://www.getsmartsigns.com.